Most losing proposals don’t fail on strategy, they fail on execution. This session exposes the most common mistakes made in proposal responses and provides clear, practical methods to avoid them. Participants will learn how to tighten clarity, sharpen compliance, elevate storytelling, and align more directly with evaluator expectations. You will leave with tools you can apply immediately to produce stronger, more competitive proposals in 2026 and beyond.

Presenter Bio: Jenna Young is a senior business development leader with extensive experience in federal contracting and a track record of contributing to more than $1 billion in government contract wins. She specializes in bid strategy for large-scale acquisitions and Best-in-Class contract vehicles across Federal Civilian and Defense agencies, leveraging deep expertise in proposal management, strategic capture, compliance, quality assurance, and visual storytelling. As Director of Strategic Growth at Arlo Solutions, Jenna built the company’s first growth organization and led the integration of AI into the proposal lifecycle, enabling a 10% increase in submissions without adding staff. She is APMP-certified, a frequent industry speaker, and a 2024 WashingtonExec Business Development Executive of the Year finalist.